Does customer service - good or bad - really matter? Customer surveys from Ryanair, Southwest and Spirit Airline passengers were examined to determine their perceptions on customer service for May through September 2022. Ryanair (n=71) and Southwest (n=102) were rated significantly higher than Spirit Airlines (n=263) in overall rating (p



To view the content in your browser, please download Adobe Reader or, alternately,
you may Download the file to your hard drive.

NOTE: The latest versions of Adobe Reader do not support viewing PDF files within Firefox on Mac OS and if you are using a modern (Intel) Mac, there is no official plugin for viewing PDF files within the browser window.