Location
Radisson Resort at the Port, Martinique Room
Start Date
4-5-2000 2:00 PM
Description
This paper adopts reputable analytical techniques for identifying near and long term strategic success factors in the space telecommunications industry. Main conclusions of an industry analysis point to leverage attainable through moving quickly and massively, establishing large market share and production volumes, and getting unit costs down. However, limitations in the efficiency of launch vehicles, and the capacity of the global launch infrastructure, will continue to pace progress. It is then proffered that launch costs per pound might not be the best strategic metric of progress; rather, that more strategically important cost-reduction opportunities might lie in improving the overall characteristics of whole value chains viewed as systems, aimed at reducing the cost per service delivered over whole life cycles.
Paper Session III-C - A Portable MBA Guide to the Commercialization of Space
Radisson Resort at the Port, Martinique Room
This paper adopts reputable analytical techniques for identifying near and long term strategic success factors in the space telecommunications industry. Main conclusions of an industry analysis point to leverage attainable through moving quickly and massively, establishing large market share and production volumes, and getting unit costs down. However, limitations in the efficiency of launch vehicles, and the capacity of the global launch infrastructure, will continue to pace progress. It is then proffered that launch costs per pound might not be the best strategic metric of progress; rather, that more strategically important cost-reduction opportunities might lie in improving the overall characteristics of whole value chains viewed as systems, aimed at reducing the cost per service delivered over whole life cycles.
