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Business Administration

Document Type

Book Chapter

Publication/Presentation Date



With the evolution of the workforce and the growing needs of the aviation industry, a clear need for concrete sustainability initiatives and actions have emerged. Sustainability in this sense becomes a matter of survival. For this reason, in this chapter, we will attempt to close three gaps in current sustainability studies: Theory vs practice, intention vs behavior, and education vs workplace.

Our purpose is to develop a ‘simple’ strategy for integrating all three pillars of sustainability into STEM HE programs that create authentic engagement and real buy-in from the students that are then replicated in the workplace. Based on the literature and our own research projects, we will make concrete recommendations on how sustainability could be integrated and address the workforce opportunities and challenges that this entails.

Publication Title

Engaging the Next Generation of Aviation Professionals


Taylor & Francis