The research was conducted on the continuous advancements on the Airline Quality Rating (AQR) developed by Dr . Brent Bowen, and the benefactor of research from a student perspective . The general case study focus of this research is the AQR as it relates to the utilization of social media platforms, and thus having the ability to reach out to a broader worldwide presence . Media metrics consisting of social network platforms, and news releases to assist in broadening the viewership and utilization of research in meeting individuals needs in gaining qualitative and quantified information about the AQR . As a student researcher for the AQR research initiative, it has helped me grow exponentially through the utilization of applied research methods . Additionally, while writing towards a potential audience, it has enhanced my communication skills through the presentations to members of the conferences in which I have attended .
Embry-Riddle Aeronautical University - Prescott Campus Discovery Day 2017
Scholarly Commons Citation
Bowen, B. D., Luedtke, J., Holt, T. B., Ehrensperger, D., & Watson, H. M. (2017). A Student's Perspective on the Utilization of Social Media for Scholarly Research. , (). Retrieved from https://commons.erau.edu/publication/452