Submitting Campus

Daytona Beach


Humanities & Communication

Document Type

Book Chapter

Publication/Presentation Date



Between Thanksgiving and Christmas 2009, millions of people around the world suddenly knew his most embarrassing secret. He had betrayed his family, his coworkers, and his fans, not with a single "mistake" but by repeatedly violating a nearly universal moral norm. He committed adultery with large numbers of women, including porn stars, night club hostesses, waitresses, and perhaps, quite literally, the girl next door. Now everyone knew that he was not the person he had pretended to be, and his behavior put everyone he worked with at great risk of serious financial loss. More importantly, he stood to lose his fanbase, the support of friends, and his wife and children. Because he was a public figure, he appeared on television to apologize, with his mother in the room and the whole world watching.

Publication Title

The Tiger Woods Phenomenon: Essays on the Cultural Impact of Golf's Fallible Superman


McFarland & Company, Inc.

Required Publisher’s Statement

From The Tiger Woods Phenomenon: Essays on the Cultural Impact of Golf’s Fallible Superman © 2012 Edited by Donna J. Barbie by permission of McFarland & Company, Inc., Box 611, Jefferson NC 28640. www.

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Communication Commons